Start smart. Scale strong. Stay protected.​

  1300 475 092   hello@withpocket.com.au

Start smart

You're not making this up as you go. You're starting smart.

Most founders skip insurance until something goes wrong. You’re here because you know better. Let’s get the essentials right, without overpaying or overthinking it. 

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You're in the right place if:

1

You’re about to launch (or just launched) your business.

2

You’re working out what insurance you actually need.

3

You want to do this right, but don’t want to spend a fortune.

4

Everyone’s telling you different things, and you just want a straight answer.

What matters most right now

Getting the basics right, affordably.
You don’t need every policy under the sun. You need the essentials that let you trade legally, protect you from the big risks, and keep you compliant, without blowing your startup budget.

Get started with a free 15 min call

Public Liability

The non-negotiable one
If someone gets injured or their property is damaged as a result of your business, public liability insurance covers the legal costs and compensation. Some landlords, clients, and suppliers won’t work with you without it.

Professional Indemnity​

If you give advice or deliver services
Covers you if a client claims your advice or work caused them financial loss. Critical for consultants, designers, tradies, and anyone who provides expertise.

What you probably don't need yet​

  • Business interruption (you’re not making revenue yet)
  • Workers’ compensation (you don’t have employees)
  • Cyber insurance (unless you’re collecting client data from day one)

Our job: Help you get covered without overbuying.

Common questions ​

From business owners at this stage​

Do I need insurance before I've made any money?

Yes, if you’re trading. Even if you’re pre-revenue, the moment you’re interacting with clients, suppliers, or the public, you’re exposed to risk. And some contracts require proof of insurance before you can start work.

Useful resources for founders starting smart

Guides:

The Pre-Launch Insurance Checklist – What to sort before you open your doors

The small business guide to not screwing up your insurance – Common mistakes and how to avoid them

What business structure means for your insurance – Sole trader vs. company: what changes?

What happens next

Once you’re launched and making sales, your needs will change. As you grow, you’ll add team members, increase revenue, and take on bigger risks. That’s when you move from Start Smart to Scale Strong.

You are here

Just starting out – start smart.

Next step

Scaling your business – scale strong.

Last step

Established and optimising – stay protected.